MarGen Authority is the anchor of our packages and pricing ladder, and the tier most clients should target: £5,950/month (£6,500 for regulated sectors or multi-product complexity), with a 6-month minimum. Where Foundation fixes your foundations, Authority runs the full 13-pillar Synaptic Authority Engine to win the answer in your category.
Tagline: “Own the answer in your category.”
What You Get — Everything in Foundation, Plus
- The full 13-pillar Synaptic Authority Engine, run in full rather than rotated.
- An expanded query universe (~75 commercial + informational) with competitor citation-share tracking.
- Digital PR and off-site authority building — the defining lever. We earn mentions on the exact source domains AI already cites for your queries (Pillars 4–7).
- Higher content volume plus a quarterly flagship citation-magnet asset (Pillar 10) — purpose-built to be the quotable answer to a priority query.
- A regulated-sector compliance layer — FCA / SRA / CQC-aware citation building. The genuine, hard-to-copy moat.
- A named delivery lead with bi-weekly strategy calls.
- A quarterly business review tied to AI-sourced pipeline.
Why Authority Is the Anchor
Most serious B2B brands belong here. Below this tier, you are buying tactics; from Authority up, you are buying a programme. The step up from Foundation is not incremental — it adds the entire Credibility domain (third-party authority, source presence, reviews and relationships) that Foundation structurally cannot touch, and it is that off-site authority work which separates real GEO from rebranded SEO.
The £5,950 price sits squarely in the honest UK mid-market band (£4,000–£10,000) for genuine GEO programmes, and properly funds the digital-PR and named-lead resourcing the tier requires.
The Honest Outcome
Authority’s de-risked promise: measurable citation-share growth on your priority commercial queries within 90 days, with a clear, evidenced path to category citation leadership. We promise the work, the measurement, and the trajectory — not a guaranteed competitive end-state we do not fully control. In regulated sectors especially, unsubstantiated performance guarantees are a compliance risk in their own right, so we do not make them.
When to Step Up to Dominance
Authority’s scope is a single front — one category, one market. When you win that front and ask “can we do this across our other verticals, products or regions?”, that is the Dominance pitch. Authority’s single-front focus is the honest ceiling Dominance removes.
How to Start
Begin with a free AI Visibility Audit, or prove the model first with the one-off £1,950 Ignition Sprint — its fee is credited in full against your first Authority month if you continue within 30 days. Compare all three tiers in the full packages and pricing breakdown.